| Austin, the "Live Music Capital of the | | | | held in the fall. |
| World", is a slogan based on the very | | | | - In the summer, local businesses |
| essence of this city that is supported | | | | support a series of free blues shows in |
| by residents and local government alike. | | | | Zilker Park |
| There are virtually hundreds of venues | | | | Memorials: |
| where locals and visitors can enjoy | | | | - Austin Music Memorial at the Joe R. |
| every type of live music imaginable. | | | | and Teresa Lozano Long Center for the |
| In 1991, blues musician Lillian | | | | Performing Arts honors deceased |
| Standfield approached the City's Music | | | | individuals who have contributed to the |
| Commission to propose Austin be labeled | | | | music community in some way. |
| the "Music Capital of the USA". After | | | | - Stevie Ray Vaughan has a striking life |
| extensive research, city officials | | | | size memorial at Lady Bird Lake. |
| discovered that Austin had more live | | | | Local Promotion: |
| music venues per capita than any of the | | | | - Music on Hold is a program where local |
| major cities including Nashville, New | | | | music is played in the City's telephone |
| York City or Las Vegas. It was suggested | | | | hold music system. |
| the city slogan be upgraded to the "Live | | | | - Austin Music Channel is a local |
| Music Capital of the Universe", but the | | | | station devoted to showcasing local |
| council compromised, and on August 29, | | | | talent. |
| 1991, the "Live Music Capital of the | | | | - Austin-Bergstrom International Airport |
| World" became Austin's official slogan. | | | | has live music throughout three |
| Since that day, Austin has more than | | | | different venues in the terminal. |
| 'walked its talk'. Not only do they | | | | - City council meetings include live |
| organize a number of regular musical | | | | music in their weekly sessions. |
| events, they have integrated music into | | | | - Austin Convention and Visitors Bureau |
| the day to day running of the local | | | | actively promote "Live Music Capital |
| government. City officials have also | | | | of the |
| developed various programs to assist | | | | World" as a travel destination and also |
| up-and-coming musicians with the | | | | provide assistance in booking local |
| promotion of their music. Here are just | | | | musicians. |
| a few of the events and programs | | | | - Texas Music Office - Texas Talent |
| supported by this city. | | | | Registry provides a listing of over 1700 |
| Events | | | | bands and their contact information. |
| - Live from the Plaza provides a series | | | | Local Government Support: |
| of free concerts on the plaza at City | | | | - Creative Industries Loan Guarantee |
| Hall. | | | | Program provides loans to individuals or |
| - Parks and Recreation provides an | | | | companies involved in music, film, art |
| extensive calendar of events that have | | | | and technology. |
| musical performances. They sponsor | | | | - The Austin Music Economic Impact Study |
| annual events such as the Trail of | | | | describes how music affects the economy |
| Lights (a holiday music venue) and a | | | | and discusses various ideas to promote |
| number of summer concerts. | | | | the music community. |
| - South by Southwest is a major annual | | | | - Austin Energy is a rebate program that |
| film and music festival. | | | | provides energy savings incentives to |
| - The Austin City Limits Music Festival | | | | over 220 of Austin's live music venues. |
| is a three-day music and art festival | | | | |